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First Presbyterian Church

Director of Communications/Marketing

First Presbyterian Church
Amarillo, Texas, United States

Date Posted: 04/04/2012
Categories: Communications
Denominations: Presbyterian
Church Size: 351 to 500
Job Type: Full-Time

Job Description:
First Presbyterian Church
Director of Communications/Marketing
RESPONSIBLE TO: Senior Pastor/Head of Staff and works in conjunction with the
Communications Team
CHARACTERISTICS: A dedicated Christian, positive attitude, self-starter, assertive,
committed to excellence, and feels a calling to help fulfill the church’s mission “To discover and
live the way of Christ in the expansive grace of God.”
FUNCTION: Responsible for the internal and external communication activities of First
Presbyterian Church. In charge of the marketing of the church through advertising, public
relations and traditional, electronic, and emerging media. Oversees and is “hands-on” with
both internal and external communications activities aggressively seeking to foster the
church’s mission and improve the “brand” while enabling cross-communications between the
staff, session, ministries, committees and the congregation.
• Create and execute communication strategies to advance the core strategies (Grow,
Serve, Connect and Worship) of the church’s mission statement and preserve a positive
• Develop, recommend, and implement the marketing and communication strategies for
the church.
• Communicate information regarding the church, its mission and activities to appropriate
targeted audiences through existing communications such as the newsletter, Sunday
bulletin, email, blog, and develop other channels as needed.
• Develop and maintain relationships with church leaders and media representatives at all
• Improve and manage the church’s website and social media. Supervise outside
designers, printers and other vendors, and perform other duties as assigned.
• Develop and manage the annual communications/marketing budget
• Involvement and participation in the life of the church is required to give the best
understanding and insight into the church and its mission.
• Other duties as assigned.
EDUCATION: Bachelor’s Degree in Journalism, Communications, Marketing, Public Relations
or related field is required.
EXPERIENCE: Professional work in public information, journalism, advertising, marketing,
current communication technologies, or related field. Experience in working in a church
environment is preferred.
• Must be able to demonstrate strong managerial skills and excellent written/oral
communication skills
• Must possess a comprehensive knowledge of media strategies and processes
• Must have an understanding of printing and publication processes
• Must have strong computer skills with the ability to train others on web updates as
• Needs broad understanding of marketing and mass communication utilizing current
media and emerging technologies (radio, TV, print, web, social media, etc.)
• Must have the ability to work with diverse personalities and interests
• Must be willing to work outside of normal business hours in relation to church events
and meetings such as session or committee/team meetings
• Must possess the ability to handle stress, work independently and as a team member,
and deal with people in a professional and Christian manner
DIRECT REPORTS: A shared part-time administrative assistant
A background investigation and drug screen are pre-employment requirements.
Date Approved by Session: February 14, 2012
Any qualifications to be considered as equivalents, in lieu of minimums, require approval by the Senior
Pastor/Head of Staff.
FPC Dir.